How to make money writing about what you love

Imagine a world where every human owned a business built and founded using their life's purpose.

Think of how fast humanity would evolve...

This is my mission.

And this email will show how it’ll change your life:

First of all, what is purpose?

Purpose is:

- One big problem
- You find meaning in solving
- That greatly advances humanity if solved

You can monetize it, change the world, and love life.

Doesn't that tick all desired boxes?

Thanks to the internet, someone's message can spread to millions, then billions of people using the networking effect (as seen below)

Can you see the impact?

If millions did this together?

People don't realize it yet... But the power is in the hands of the individuals. The collective. The masses.

The crazy part is it doesn't just improve the world.

If you do this, you get the most powerful writing, marketing, and branding tactic out there.

An example?

It's right in front of your eyes.

My mission is to help 101M humans find their purpose, then use it as a foundation to build a business that actualizes it.

AKA: Help create businesses that solve big & valuable problems.

My branding shows this.

Everything I write shows this.

And you wanna know what it's done for me?

I get inbounds EVERY single day. Everyone tells me "dude I LOVE your idea and mission on purpose". I just made $6k in 12 days by using my purpose as the anchor to my offer.

You see...

Find purpose and you gain a frame.

A frame for your entire brand to use over & over. To gain consistency in your messaging. To give people a reason to support you.

Don't give them one, and they won't.

Now back to my mission of helping 101M people with this...

Think of the impact this would have:

Millions of businesses focused on solving the biggest roadblocks of humanity. People would have meaning. The world would work together, instead of against eachother.

I know it seems far fetched.
I know it may seem completely crazy.
And I know this sounds impossible to achieve.

But every great leap in humanity was birthed from one man, seen as crazy in the eyes of every other.

Every great invention:

- Cars
- Wireless transmission
- Mobile phones & touch screens

Before these existed, do you think people would have believed they could?

Same thing applies here.

So to end this email, I have something to announce:

I'm going all in on purpose-based branding, and announcing this as my contribution and life's work.

But I can't do it alone...

I've pondered this for months now, and came to the conclusion that the sheer volume needed to actualize this can't just come from me.

I need you.

To become a leader. A sign of hope. A step toward this vision.

By joining the ranks of the Impact Creator you dedicate yourself to:

- Finding your life's purpose
- Living a life worthy of being lived
- Creating impact, fulfillment, and love

The deal?

You help me spread this mission; I help you find and monetize your own. Win-Win.

If this resonates with you, I’m building a free community for Impact Creators, releasing very soon. Reply to this email with “IMPACT” and I'll add you to the waitlist.

This is only the beginning.

Thanks for reading.

As usual - I love you,

Euan